This week I have been mostly preparing for my Google+ webinar ‘Why Use Social Media’ (watch it on YouTube) which is part of the Grow Your Charity Online programme. It is aimed at small charities who are unsure whether social media is worth the time and effort or those who just don’t know where to start.
I have been particularly inspired by the four organisations who replied to my tweet sharing details of how social media has made a big difference to them. My huge thanks go to Make Lunch, Manchester Mind, Orphans in Need and Age UK Solihull.
There are so many resources and events out there to help charities get better at social media but not that many to help if you are just at the start of the journey. The how-to guides on KnowHow Nonprofit are excellent but the volume is quite daunting. To help, I made a new one which brings them all together: How to get started with social media.
The CharityComms guide to social media for charities is a slideshare presentation by Matt Collins and Vicky Browning. It is packed with useful advice to help you decide which channels (if any) are right for you.
Sometimes reading guides isn’t enough. It is useful to talk to someone who can help analyse which channels are right for you, help you think about how to use them and get you started. Please get in touch if you’d like me to help you.