Digital round-up – May

In the month that we were all swamped in GDPR emails and RNLI and Dog’s Trust were responding to endless negative comments following misreported press stories, there were lots of great reads. Pull up a comfy chair and catch up with some great charity content and digital reads you might have missed from May 2018.

View through a glass case of butterflies, we see a child with open mouth in amazement. At the Natural History Museum

Warning – you may need longer than a tea break to catch up. Pick and choose links to read, or open in new tabs for later. Or bookmark this post. Even better, subscribe and get future round-ups direct to your inbox. Enjoy!

Digital

Useful resources and reads if you are working on digital projects, thinking about future technologies or just getting on with your everyday digital tasks:

Screenshot from CAST's design principles showing the first 5.

Inspiration from other organisations getting stuck into digital:

New websites / rebanding:

Events:

screenshot of one of the slides from the charity comms seminar.

Content / comms channels

street painting of lots of faces

ICYMI – I updated my 2013 post about trustee / staff pages on charity websites with new best practice and examples. How does your site match up?

Fundraising

Graphic from UK Fundraising - charities have a problem with men

Working with people

Great content

Still from ARUK video showing a hand drawing a healthy brain on the left and one with Alzheimer's on the right.

Plus there was lots of nice content around for the Royal Wedding, such as this knitted couple from Age UK and this blue blood image from NHS Give Blood.

Age UK tweet showing a knitted Harry and Meghan.

This Royal Wedding Moment contains lots of fundraising related fun from large and small charities. Great examples of how to join in with a feel-good event.

Strawberry Social even did a comprehensive thread of an A-Z of Royal Wedding tat which should have got more likes than it did.

See also

Coloured print outs of T&Cs from social media sites. Instagram's is the longest.

Your recommendations

What did you read, watch or launch this month? Please add your links in the comments.

Can I help you?

Get in touch if I can help you with digital copywriting, content planning, training or strategy. I work with charities of all shapes and sizes. I can help give your comms or digital processes a healthcheck and ideas injection.

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Did you miss April’s round-up? Catch up with more good reads!

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Content strategy / digital innovation – good reads

I have found it hard to keep up with all the great blog posts, events and resources about digital strategy tasks, transformation and charity content in recent weeks. There has been so much! Here for your viewing pleasure is my pick of the crop. Many give useful tips on research methods used as part of digital or content strategy work.

Research / digital strategy

Great post on How people look for things on Citizen Advice’s super interesting and helpful blog. They did an open card sorting exercise with 54 clients and advisors. The post shows the analysis they did and explains that they got results they weren’t expecting. This will help them to build navigation which will make sense to their users.

CitizensAdviceResearch

SIFT Digital recently did a digital transformation project with the Canal and River Trust. This case study shows some of the work they did including one of the personas they produced. Their guide to Map your experience – helping to explain customer journeys is also worth a read.

SIFTcanals

How to do a content audit in four easy steps – JustGiving. If you have ever done a content audit, you’ll know that it can be a long arduous process, especially if you have a large website or multiple sites.  This post looks at how to do a user-focussed audit.

This week I have mostly been designing a survey. It’s a long process to get right. This How to design and use free online surveys is a very thorough guide if you are just starting out. There’s also a guide on How to run a website satisfaction survey.

Other research / digital strategy reads

Digital innovation

Good content

This blog post I wrote for CharityComms on producing graphics on a budget also went live this week.

Your recommendations

Have you seen any other good reads this week? Please add them here in the comments box.

Can I help?

I help charities and non-profits with their digital comms. Whether you are looking for training for the team, copywriting or input into your content or digital strategy, please get in touch.