My top reads for October. Catch up with this bumper month!
October was hashtag-tastic! We had #WorldTeachersDay, #WorldMentalHealthDay (see Third Sector’s series), #WorldOsteoporosisDay, #InternationalDayOfTheGirl, #WorldHomelessnessDay, #WorldSightDay and #WorldPorridgeDay. It was Breast Cancer Awareness month, #HospiceCareWeek, It was also the month that the #RoundPound went out of use and many of us got our #FirstTenner.
It was also a month of great charity content and useful reads.
- There were some great nonprofit Halloween tweets this year. There were lots of creative fundraising, campaigning or silly examples. The Met Office spooky forecast and Time to Change’s stigma-free Halloween campaign really stood out.
- Doncaster Council won Twitter with their great use of gifs to illustrate fly-tipping. Do read this thread if you haven’t already. (Plus read Dan Slee’s comments about it.)
- The Salvation Army produced a powerful new animation about modern slavery.
- YWCA Scotland released their list of 30 inspiring women under 30. Each day in November they are sharing their stories. Follow them on Twitter (and via #30under30) or directly at their blog.
- ACEVO are 30. To mark the occasion they are running 30 things to think about during November.
- The brilliant @nhs account celebrated its first birthday. Some of the tweets from the children’s dentist week were particurly grim (like this one of a jar of teeth – don’t look if you are squeamish).
- Breast Cancer Now made personalised gifs (and this cheering one) for Wear it Pink supporters. See Joseph Freeman’s article in UK Fundraising for more information about it.
- St Joseph’s Hospice launched their Impact Report which is told through the eyes of patient Mary.
- How does your charity deal with social media harassment? Erin Longhurst’s post on JustGiving includes a useful flowchart. See also this about how @GiveBloodNHS responded to a racist comment.
- 3 Google Analytics reports to help drive digital marketing decisions by Fran Swaine on CharityComms.
- How charities can work with tech companies on GdnVoluntary.
- The Guardian’s instagram strategy by Eleni Stefanou
- Sad charity video – does it still work? Magneto Films look at three alternative methods.
- 13 fantastic places to find background music for your video content on BufferSocial.
- 3 reasons why small charities should embrace digital by Felicity Christensen on JustGiving.
- Catch up with slides from CharityComms’s recent Digital Conference.
- How GDS are making accessibility clearer and easier.
- 8 old-school SEO practices that are no longer effective on moz.com.
- Just seven months to go until GDPR. There’s lots to read. Try this 10-step guide from the Institute of Fundraising, this webinar from NCVO, this post from Reason Digital and resources from the ICO who recently launched a helpline for small organisations (0303 123 1113).
Want more? Read JustGiving’s 10 things you should read this month.
- 5 things digital leaders do differently by Zoe Amar.
- Richard Sved wrote a spot-on post about comms for short attention spans using another 80s reference – Waiting for Bono.
- Each of your social media accounts is a hackers dream, how many do you have? asked Paul Newton on comms2point0.
- New for older at AgeUK by Lara Burns.
- If you missed Being the Story, read my blog post about the event – cathartic and powerful storytelling.
- Macmillan celebrated their charity number (261017) day (26 October 2017).
- Pen taxonomy.
- How blood groups work by @GiveBloodNHS.
- Twitter competitions between institutions – cathedrals for #WorldArchitectureDay and museums for #AskACuratorDay.
- I love these selfies taken in a photography studio in Birmingham in 1979.
- And this gif from the Mary Rose Museum.
- And this image for #WorldPastaDay plus the 1957 BBC April Fool of spaghetti harvesting.
- Someone donated an ancient tin of soup to Cardiff Foodbank. And Heinz didn’t really enter in to the spirit of things.
- Louis Theroux recorded a programme name created by the @louistherouxbot.
November is sure to be busy too with #TrusteesWeek (13-17 Nov), #OurDay (for local government on 21 Nov) and #GivingTuesday (28 Nov). Plus all the preparations for Christmas fundraising and fun. If you are thinking about seasonal content, read my post about digital advent calendars.
What have you seen?
What did you read or see in October? Do share your highlights.