Digital advent calendars – 2019

Here are some highlights from this year’s crop of digital advent calendars shared by charities, museums and other not-for-profits.

knitted santas in a box. smiling!

Fun and competitions

Ruby the Reindeer is visiting a familiar place behind each door of The Family Holiday Association’s website calendar. Your challenge is to name the places and rearrange the first letters of the answers into the title of a well-known song, in order to enter the competition.

Follow, like or share Deki’s advent tweets to be in with a chance of winning a mystery box of goodies! “Each box is filled with surprises and items that celebrate the vibrancy of the communities in Togo and what Deki means to our partners and staff.”

Stories

Screenshot of day1-5 on Bletchley Park's Instagram advent calendar

Bletchley Park are sharing photos of actual doors from their site and telling the stories from each of them. Check out their Instagram for stories from Hut 1 and the garage so far.

#iwill are posting stories which celebrate the difference young people are making across the UK. Check out the #iwill advent calendar.

Sharing learning

screenshot from Howard Lake's day 4 video about giant cheques

A wealth of information and learning from Fundraising Everywhere’s fab calendar shared in one handy thread. So far we have had Dana Kohava Segal on behaviour economics and Howard Lake on giant cheque pictures in press releases.

CIPR Not-for-Profit are also sharing learning through their calendar. They are promoting great resources and showcasing Christmas campaigns from the sector.

Fundraising

Day 3 of Literacy Trust's calendar showing Onjali Rauf's book - The Boy at the Back of the Class

The National Literacy Trust are sharing details of a book recommendation each day. They asked top authors which book they would give as a gift to a child this Christmas. The tweet includes a text donation number to support their #GiftofReading campaign.

Cats Protection are sharing stories of cats in their care, with links to different ways you can sponsor a cat or support their work.

Others

Orkney Library classic tweet from May - Take Meat On - recreating a-ha's classic tune in book form

Seen any others? Let me know.

Join in

It’s not too late to join in. Last year many organisations ran 12 days of Christmas reveals in the dead-zone after Christmas. What a nice way to share positive stories from 2019 or calls to action for 2020.

See digital advent calendars – tips and examples.

Digital round-up – April

 

Highlights this month: Notre Dame, Extinction Rebellion, New Power, April Fool comms, surveys and more….

Another Bank Holiday? Already? Excellent! Catch up with charity digital content and reads you might have missed while you were trying to squeeze some work in between days off.

cherry tree heavy with pink blossom

How to use: Pick and choose links to read, or open in new tabs for later. Or bookmark this post. Even better, subscribe and get future round-ups direct to your inbox.

Content

screenshot from National Trust video - 'freshly baked cheese scones. Ketchup or Mayo first?'
screenshot of National Library of Scotland's tweet showing the black hole over the Edinburgh skyline

Comms and marketing

Digital – strategy, design, culture

Screenshot of Matt Collins' article

Fundraising

People and organisations

There has been lots of talk this month about shifts in power, diversity and representation. Here are some useful reads (and watches):

acevo leadership framework

And finally….

Your recommendations

What did you read, watch or launch this month? Please add your links in the comments.

Can I help you?

Get in touch if I can help you with content planning, training or strategy. I work with charities of all shapes and sizes. I can help give your comms or digital processes a healthcheck and ideas injection.

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Did you miss March’s round-up? Catch up with more good reads!

Digital advent calendars 2017

Here’s some festive cheer – the pick of this year’s digital advent calendars from charities, museums, heritage organisations, councils and other nonprofits.

MAA snowball

Some are using the opportunity to share gems from their archives or highlights from the year. Some use it for fundraising or to share important messages. Others set challenges, run competitions or just share lovely pictures. Some organisations are spreading their content over a more manageable 12 days.

Particular highlights

London Community Foundation

London Community Foundation are running a ’12 days of Christmas of small charities making a big difference across London’. Stories are released on their blog. On day 2 we meet Brixton-based Mosaic Clubhouse.

Gold star: This is a great way to highlight partners or projects.

Kindness Calendar

Action for Happiness’s Kindness Calendar. Each day has an act which anyone can do with the tag line ‘let’s spread more kindness this festive season’. An action is tweeted each day resulting in much interaction.

Gold star: Simple actions everyone can do.

Blurt's 30 day challenge to bring calmness to the festive period

The Blurt Foundation are running a #BlurtMerryCalmness challenge on Instagram and Twitter with the aim of ‘adding some calm to the festive fuss’. Each day has a theme and you are invited to build a pause, some joy and play into the specified days, interpreted as you like. People are sharing images which illustrate what they did (1500 on Instagram, 5 days in).

Gold star: Brilliantly focused challenge but with enough room in it for people to join in how they want. Very shareable with lovely graphics and tone of voice.

RI: David Attenborough with minor birds from 1973

Royal Institution’s archive films from their Christmas lectures. Day 1 is a dashing young David Attenborough from 1973. You can subscribe to the calendar to get instalments via email.

Gold star: Great use of a very rich archive.

National Library of Scotland's penguin adventures

National Library of Scotland are bringing their collection to life through the adventures of penguins #FlurryandFloe. Each day, now that they have their library cards, we see them on tour round the library seeing items from the collection. Where will they go next, what will they see?!

Gold star: Creative and cute! Written with humour and images to match. Festive joy.

More calendars

Want more? Here’s the full wakelet of digital advent calendars 2017, packed with great festive comms.

Seen any others? Let me know and I’ll add them.

 

See also: Nonprofit digital advent calendars – a round-up of tips and examples